Tallahassee Saturn Dealer Suing GM
A Tallahassee, Florida, Saturn dealer filed suit against General Motors Corporation earlier this year for violating Florida’s franchise laws, but Saturn of Tallahassee’s chances of prevailing are not likely. The dealership is co-owned by former NBA player Bob Sura. General Motors announced earlier this year that it plans to sell or eliminate the Saturn brand sometime in 2009, and cut nearly 2,400 dealerships from its network of dealers. After seeing sales drop over 70 percent this year at his Saturn of Tallahassee dealership, Sura feels that General Motors has made his Saturn franchise worthless. In effect, the Saturn of Tallahassee dealership feels it has been wrongfully terminated.
The problems for Saturn of Tallahassee in prevailing in its lawsuit against General Motors lie in the fact that General Motors is now in Chapter 11 bankruptcy and may simply terminate the franchises as part of its restructuring process. If so, Sura and his dealership may be left to accept whatever decisions the Bankruptcy Court makes. Sura and other Saturn dealers’ best hope may rest upon finding a new buyer for the Saturn brand and maintaining the goodwill it has developed with its customers over the years; several groups have expressed an interest, including some Saturn dealers.
Auto dealership franchises have to make some of the largest investments of all franchise opportunities available on the market. Like all franchisees the money they spend in advertising and building goodwill benefits the franchisor as well as their own franchise. When a franchisee is in compliance with the franchise agreement and is wrongfully terminated or denied the opportunity to renew their franchise, the franchisee has lost the value of their investment.
If you have experienced franchise renewal problems with your franchisor, or you just have questions about franchise agreements in general, ask an attorney for help.
